Our Story
Since 1999, Awafi Foodstuff Industries, a proud affiliate of the Juma Al Majid Holding Group, has been crafting snacks that combine bold flavor, freshness, and uncompromising quality.
Our flagship brand, Crunchos, has grown into a trusted name across the UAE and beyond recognized for its premium products, consistent standards, and a genuine passion for great taste.
Our story begins long before a single chip is fried or a nut is roasted.
From California’s almond groves to Kerala’s cashew farms, from Argentina’s fields to Europe’s spice markets, we travel the world to source only the finest ingredients.
Once these premium ingredients reach our Sharjah facility, they enter a new chapter transformed by passion, precision, and advanced technology into the Crunchos experience that consumers love.
This global journey defines who we are: a brand built on integrity, quality, and craftsmanship, proudly made in the UAE and shared with the world.
Built on Trust, Innovation, and Expertise
With over two decades of experience, Awafi has evolved from a local manufacturer into a world-class food producer with a clear purpose: to deliver snacks that taste exceptional, meet international standards, and create lasting value for our partners.
Behind every pack of Crunchos stands a team of food technologists, quality experts, and process engineers committed to excellence. From concept to production, we combine science, creativity, and care turning every bite into a moment of satisfaction.
Awafi
Management
